Church Plant for Colorado
Church planting needs a change in methods and building churches on the Weekend Service model is causing strain on young churches and their leadership. Hill City hopes to bring a fresh new approach to making disciples that make other disciples.
Brand Development
Web Presence
Interview for the Brand
The groundwork on which everything is built: the brand. We began by talking about who they wanted to be seen as and known for as they start this new journey of reaching their community.
Fresh
People Focused
Enjoyment
Design Drafts
The Website
As a church plant that wasn’t going to launch weekend services right away at launch, created a new solution to providing content outside of weekend service content. Their website had two actions steps: training for their leaders and getting people into community groups. Since the model is different than most church plants, we decided to bring content front and center on their site to provide an understanding of who they were.
Be Social
The target demographics are on the Social Media platforms and they needed a voice for Instagram. We created a voice of highly relational, the life of fulfillment, and curated.
This was accomplished with a highly curated Instagram account with professional quality photos and constant communication. We also build out their branding on Facebook as a staple to Social Media.
Highly Relational
Life Fulfillment
Curated
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